[Ceramic Artist, E-Commerce] 

SCOPE:
Creative Direction / Brand Strategy / Brand Identity / Website Design / Website Development

OVERVIEW:
The Casa Veronica website is designed as a dynamic, evolving space that mirrors the brand’s creative roots. With a handcrafted, collage-inspired aesthetic with layered images and hand-drawn accents, the site invites viewers into a visually immersive experience. A refined neutral palette, punctuated by vibrant accents, creates intrigue without overpowering the art. Concise text lets the visuals lead, with minimalist yet varied typography adding a distinctive touch. The members-only section adds depth for those seeking a more personal connection, while intuitive navigation encourages seamless exploration—whether to make a purchase or dive into exclusive content. This design captures Casa Veronica’s originality and artistry, offering a calming yet engaging experience that invites discovery.

KEY FEATURES: Interactive landing page, exclusive member’s only site, fixed side navigation, custom cart icons, customized search feature, archive portfolio tabs.